FOUNDER & HEAD STYLIST
From an early age, Vito Esposito’s life revolved around hair. While his peers attentively listened in school, Vito longed to follow in his father Raffaele’s footsteps - a famed parrucchiere (Italian for hairdresser) from Naples who tended to the town’s elite. Descending from three generations of hair stylists, Vito was born to carry on the craft.
Barely a teenager, Vito moved to Bologna, Italy, to complete a rigorous five-year course on hairstyling and the business of beauty. But on days off, he created haute coiffure at fashion shows for Versace and Dolce & Gabbana. In the ‘90s, he joined Jole & Loris as a senior stylist, putting his talent to work on photo and film shoots for leading magazines and TV. Then, at only 21 years old, he opened his first business: Freeline, an upscale salon renowned for cutting-edge color.
Always striving to take his skills to the next plateau, Vito is a huge proponent of continuing education. In addition to attending and leading workshops held by Wella and L’Oreal, he also honed his skills at London’s Toni&Guy Academy, teaching courses and also working backstage as a fashion show stylist.
By the time the new century rolled around, Beverly Hills was beckoning. Esposito rose to prominence at Jose Eber Hair, where he helped style the tresses of the team at Good Day L.A. From there, he moved to Kim Vo’s B2V Salon and worked alongside Vo on a number of segments, including E! Network's The Daily 10.
In 2010, he opened his eponymous salon on Rodeo Drive. But with business quickly expanding, he soon needed a larger space. In 2015, he relocated to a new address in the “Golden Triangle” of Beverly Hills: a modern, open, beautifully designed space in which each guest is welcomed at the door with an Italian espresso or a glass of wine, and - if you’ve been there even once before - a big hug from Vito. With art gallery walls and luxurious spa seating, Vito Esposito Salon is as sleek and elegant as it is cozy and inviting.
Beyond style, Esposito offers innovation, as he is not just a stylist and salon owner, but also a creator and an entrepreneur. A co-owner of Vitha Hair Cult, Vito not only acts as an international ambassador for the cutting-edge hair product line but also is involved in every step, from formula development to packaging design. Guests of Vito Esposito Salon are treated exclusively to this ultra-premium, all-natural brand.
Armed with the best natural product line on the market and a team of the top stylists from all over the world, Esposito delivers stellar service and state-of-the art technique with a pinch of Italian charm. With over 25 years in the industry, Vito has styled celebrities, royals, and the entertainment industry’s elite - but at his Beverly Hills salon, the goal is for everyone in that chair to feel like a star.
A traditional Italian at heart, family means everything to Vito. He has two adorable children, Brando and Sofia, with his wife Mary - and their love and faith in him have motivated him to be the best at all that he does.